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There are three main ways to sell items:
First, you can sell it in your shop. You can put items into your shop from your Inventory or Storage. After selecting the desired item, click 'Move to your shop' on the item menu.
Now that the item is in your shop, you must price it in order for it to appear to other shoppers. You can do this by clicking Your Shop on the Navigation panel, then clicking the 'Stock your shop' button. Enter prices for your items, click 'Update your Shop Inventory', and you're all done!
You can also Quickstock your items. A detailed explanation for Quickstocking can be found here.
If an item just isn't selling well in your shop, then a second method for selling items is the Usershop Center located in the Forums. Under this section, you can post offers to sell or buy items that may be less commonly seen in User Shops. Once you find a buyer (or seller), you can start a trade with him or her.
You can start trades or auctions at Mtumbo's Market. There, you can exchange items for SC and/or other items. This is great for when you need an item that you don't have, but want to trade something you do have for it.
If you are unable to find what you are looking for, mail a staff member about it and they will add it to the help files!

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